Japan’s move to protect geographical brands(11)

Japan’s move to protect geographical brands in China and its implication to Korea

In doing so, I can clearly recognize the beginning and developments of the various disputes. This on-site coverage will also give me better understanding of Japanese government’s subsequent actions to protect its geographical brands in China. 

Secondly, I’ve been arranging meetings with officials at Japanese government and governmental agencies to apprehend the background of guideline issuance. Interviews with professionals at the international affairs division of the JPO and JETRO(Japan External Trade Organization) will allow me to draw an overall picture of the past, present and future of Japanese government’s stance on this controversial issue.

Japan's move to preserve geographical brands(2)

Japan’s move to preserve geographical brands in China and its implication to Korea

Troubles are widely found in both private and public sectors. Especially, cases regarding the intellectual property rights are often being heard recently. This is no wonder in a time when the significance of the intangible assets is getting unprecedentedly highlighted as a key source of national competitiveness. 

For example, a company files a suit against its rivals in neighboring countries in charge of severe copyright infringement. A governmental agency is also embarrassed to catch its publications have been openly used in another country without legitimate process of offer and acceptance.

Japan's reaction to protect geographical brands in China(8)

Japan's reaction to protect geographical brands in China and its implication to South Korea

Secondly, I’ve been arranging meetings with officials at Japanese government and governmental agencies to apprehend the background of guideline issuance. 

Interviews with professionals at the international affairs division of the JPO and JETRO(Japan External Trade Organization) will allow me to draw an overall picture of the past, present and future of Japanese government’s stance on this controversial issue. 

In this regard, interviews with experts at reputable private organizations and universities including Japan Intellectual Property Association, Intellectual Property Management Center of Kyushu University and Office of Intellectual Property of Waseda University will broaden my horizon by supplying thoughtful views. 

Japan's reaction to protect geographical brands in China(2)

Japan's reaction to protect geographical brands in China and its implication to South Korea

For example, a company files a suit against its rivals in neighboring countries in charge of severe copyright infringement. A governmental agency is also embarrassed to catch its publications have been openly used in another country without legitimate process of offer and acceptance. 

It is between Japan and China where disputes over the intellectual property rights arise most in Northeast Asia. The fact that Japan is still leading this area and China has been rapidly raising its clout lies in this phenomenon. 

As an emerging economy, China has tended to learn lessons from Japan, the most advanced economy in this region in a quick and simple way sometimes without due payment.