Expansion of Mobility Services and Its Impact on the Development of a Cashless Society in Indonesia(12)

Spread of mobility service and Indonesian cashless society

In a country where less than 10% of the population holds credit cards, implementation of e-payment system on mobile devices served as a game changer for the leapfrog of the mobility market. 

As users can make payments within their balance in the mobile wallet, overall access to mobility services was considerably upgraded. In other words, mobility services in Indonesia became more and more prevalent with no concern for possession of cash or credit cards.

Expansion of Mobility Services and Its Impact on the Development of a Cashless Society in Indonesia(12)

Spread of mobility service and Indonesian cashless society

In a country where less than 10% of the population holds credit cards, implementation of e-payment system on mobile devices served as a game changer for the leapfrog of the mobility market. 

As users can make payments within their balance in the mobile wallet, overall access to mobility services was considerably upgraded. In other words, mobility services in Indonesia became more and more prevalent with no concern for possession of cash or credit cards.

Expansion of Mobility Services and Its Impact on the Development of a Cashless Society in Indonesia(11)

Spread of mobility service and Indonesian cashless society

For example, after purchasing a few electronic wallet-related startups, Go-Jek added Go-Pay, an e-payment function to its application in April, 2016. In contrast, Grab announced official business partnership with OVO, an electronic payment platform backed by Lippo Group and have it transplanted to mobile application in December, 2016. 

In a country where less than 10% of the population holds credit cards, implementation of e-payment system on mobile devices served as a game changer for the leapfrog of the mobility market. 

Spread of mobility service and Indonesian cashless society(2)

Spread of mobility service and Indonesian cashless society

Huge success of two mobility startups in Indonesia can be partly attributed to the introduction of e-payment methods to their applications. Go-Jek and Grab added electronic payment function to their applications back in 2016. 

In a country where less than 10% of the population holds credit cards, implementation of e-payment system on mobile devices served as a game changer for the leapfrog of the mobility market.

Spread of mobility service and Indonesian cashless society(3)

Spread of mobility service and Indonesian cashless society

In contrast, Grab announced official business partnership with OVO, an electronic payment platform backed by Lippo Group and have it transplanted to mobile application in December, 2016. 

In a country where less than 10% of the population holds credit cards, implementation of e-payment system on mobile devices served as a game changer for the leapfrog of the mobility market. As users can make payments within their balance in the mobile wallet, overall access to mobility services was considerably upgraded. 

Spread of mobility service and Indonesian cashless society(2)

Spread of mobility service and Indonesian cashless society

Huge success of two mobility startups in Indonesia can be partly attributed to the introduction of e-payment methods to their applications. Go-Jek and Grab added electronic payment function to their applications back in 2016. 

In a country where less than 10% of the population holds credit cards, implementation of e-payment system on mobile devices served as a game changer for the leapfrog of the mobility market.

Expansion of mobility services and Indonesian cashless society(6)

Expansion of mobility services and Indonesian cashless society

Huge success of two mobility startups in Indonesia can be partly attributed to the introduction of e-payment methods to their applications. Go-Jek and Grab added electronic payment function to their applications back in 2016. 

In a country where less than 10% of the population holds credit cards, implementation of e-payment system on mobile devices served as a game changer for the leapfrog of the mobility market.