Consequently, unicorn startups, privately held startup companies valued at over $1 billion, has been emerging one by one. Lazada, an e-commerce platform in Singapore and Gojek, an Indonesian app-based ride-hailing service provider are well-known cases. It is mainly young Southeast Asians equipped with experiences of studying in Western countries who initiated startup craze in the region.
As more and more young generations across the region rush to kick off their own companies, business models of startups are getting shaped up in a various way. For example, attempts to introduce mobile technology to region-specific circumstances have been drawing enormous attention.
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