Strategy is in Knowledge Management(17)

Global Mando, strategy is in knowledge management

Under this background, in application of the Resource-Based View, Mando's strategic initiatives can be analyzed as following: 

Defining Resources: When the crisis hit the company, Mando looked around the entire organization and tried to devise strategic plans. And the answer was in human capital. It is because Mando believed that it had most powerful and core resources of human capital. It was the employees who possessed the expertise and know-how desperately needed for the corporate survival.

Strategy is in Knowledge Management(16)

Global Mando, strategy is in knowledge management

Starting in 2006, Mando designated the knowledge asset assessment and management system as the top priority of CKO (Chief Knowledge Officer). Consequently, Mando set up the overt goal and evaluated the performance of knowledge management, which brought the active participation of the employee and never-ending commitment of the management. On top of that, Mando has changed the corporate culture so that employees can freely use the communities of practice into works. 

For example, through community of practice activities, employees defined what Mando's core competency was in terms of the competitive advantage and recreated core knowledge. Additionally, in pursuit of global communities of practice between oversea investors and partners, Mando widened knowledge management activities even outside the company.

Strategy is in Knowledge Management(15)

Global Mando, strategy is in knowledge management

According to the company, productivity was estimated to escalate by more than 200% and 20 billion won-equivalent outcomes were achieved due to the global R&D knowledge management. Besides, Mando did full-page revision of its intellectual assets such as company codes, information system manuals and quality management system into a 'global Mando standard manual'. 

One of the distinguished aspects of the Mando's knowledge management is the unique performance evaluation indexes. Mando came up with its own evaluation tools which measure how much knowledge management contributed to the corporate performance on the strategic purpose.

Strategy is in Knowledge Management(14)

Global Mando, strategy is in knowledge management

It was due to Mando's sharing of real-time information of domestic, overseas research centers and factories. This sharing also narrowed information gap and even expanded the knowledge scope of the organization. Throughout all these, Mando perfectly established a 'global cooperation system' in the most strategic way. 

Moreover, Mado also cut down management costs and enhanced customer satisfaction by maintaining the concrete production information and improving the product quality. All of them led to the upgrade of Mando's global management ability.

Strategy is in Knowledge Management(13)

Global Mando, strategy is in knowledge management

In the same context, PLM program enabled research centers, domestic factories and overseas investors to share information on technology, parts development and product specification management.

Thanks to this innovation, Mando could dramatically reduce customer complaints and costs in quality control and inventory, all of which had caused big fraction in and outside of the organization.